Product branding is always a fun project. When Christiaan Beekhuis, Gridtential’s CEO, contacted me for some espresso cups that the employees of the company needed, I was thrilled to take on the challenge. After much research, I found these classic ceramic cups which also happens to bare a company color. The Gridtential logo signature was simplified to a one color treatment and silkscreened on in white for maximum visibility of the brand.
Chris and the employees love their new espresso cups and so do I.
Trevor Tang : Creative Director, Designer
Photo : Christiaan Beekhuis
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